CCMI was selected based upon its extensive experience with alternative energy projects.

Principal Solar, Inc. (PSI; OTC Pink: PSWW), a publicly traded solar energy holding company executing a unique roll-up strategy to create the world's first distributed solar utility TM, has engaged Carlyle Capital Markets Inc. (CCMI) as its financial consultant to guide its funding strategy for the acquisition and development of solar projects. CCMI was selected based upon its extensive experience with alternative energy projects.

"As we move our business activities into high gear and prepare for the acquisition of many solar projects, CCMI will provide the financial services necessary to build the capital structure required to fuel significant growth," says Michael Gorton, CEO and chairman of PSI. "PSI is building its business at a time when the bankability of solar has never been greater. Unprecedented opportunities now exist in solar for more traditional investors.

As a result of the relationship with CCMI, PSI is positioned to expand and accelerate its partnering opportunities in 2014 with proven developers of large scale utility and commercial solar projects. New partnerships, coupled with the current project pipeline, are expected to yield significant new solar assets to the PSI portfolio, bringing larger and better quality projects to the solar investment community.

"We are very pleased to be working with Principal Solar as we have a very strong commitment to advancing the use of renewable energy in this country," said Barry Friedman, president of CCMI. "The development of renewable energy projects is gaining momentum in the U.S. and solar is one of the driving forces. Additionally, investors are strongly supporting socially responsible investments such as solar, which we believe present the opportunity to advance PSI's portfolio of solar projects and provide additional value to their shareholders."

About Principal Solar

Principal Solar, Inc (PSI; OTC Pink: PSWW), is a publicly traded solar energy holding company executing a unique roll-up strategy to create the world's first distributed solar utility. PSI concentrates its resources on the acquisition, finance, development and management of solar power companies. The Principal Solar Institute, an educational organization created by Principal Solar, Inc., is dedicated to spreading solar knowledge to the critical stakeholders in the ongoing energy debate. Visit www.PrincipalSolar.com.

About Carlyle Capital Markets Inc. (CCMI)

CCMI has been involved in the financing of energy related projects for more than 20 years. CCMI's experience in energy began with the financing of energy efficiency equipment and projects and has progressed to a specialty today in providing financial consulting services for alternative energy projects. CCMI has provided financial consulting services for alternative energy projects including wind, solar, biomass, biofuels and landfill gas-to-electricity for nearly a decade. For more information visit www.carlylecapitalmarkets.com.